How Newsweek Converts Its Back Issues to Digital
Michigan-based Aysling, a provider of marketing software solutions and digital media production services, announced it has completed chronicling dozens of issues from the Newsweek magazine library across multiple platforms.
According to Aysling, the weekly news magazine, founded in 1933, enjoys a global circulation in excess of 1.5 million and readers will now be able to browse through nearly 70 back issues of the magazine on their smartphone, iPad or personal computer.
As an Adobe Digital Publishing Suite (DPS) partner, Aysling provided proprietary KickStart Adobe DPS training for the Newsweek staff.
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Utilizing Adobe Digital Publishing Software (Adobe DPS & Adobe Creative Cloud), Newsweek created their new app and their newest issues are enhanced by video, audio, animation and other interactive elements to fully complete the user’s tablet experience.
Aysling teamed with Newsweek staff to build three tablet apps for the Apple, Kindle and Google Play platforms for 66 back issues of the magazine in less than a month’s time, says the company.
Photo courtesy: Aysling