Social Media Archive
Editorial
By Rakesh Raman Until now, digital marketing has largely been about the corporate websites that companies launched with the hope that these sites will peddle their products to
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Editorial
By Rakesh Raman As the hype around social media is constantly increasing, small businesses are more confused than enthused about this emerging digital media concept. With this article,
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Social Media
Leading up to International Women’s Day on March 8, the Ministry of Women and Child Development in India has initiated a social media campaign – #WeAreEqual – to
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Asia Pacific
By Rakesh Raman Marketers and PR (public relations) people know that media communication has always been an important part of a brand promotion exercise. And press release is
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E-Governance
A planned shutdown of social media in the Democratic Republic of the Congo (DRC) from Sunday evening ahead of the end of President Joseph Kabila’s mandate, coupled with
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Feature
In response to reports that the authorities in the Democratic Republic of Congo have ordered internet firms to block access to social media sites on 18 December, leading
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Feature
Twitter to Help UN Achieve Sustainable Development Goals Twitter and UN Global Pulse announced Friday a partnership that will provide the United Nations with access to Twitter’s data
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Social Media
Chevrolet Global Positivity System Have you ever stopped to consider the positivity you bring to your friends, family or greater community? With September’s “International Day of Positive Thinking”
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E-Governance
India’s Minister for Information & Broadcasting M. Venkaiah Naidu India’s Minister for Information & Broadcasting (I&B) M. Venkaiah Naidu said today that the communication approach of I&B Ministry
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Social Media
Global media intelligence company Cision released Monday its 2016 Social Journalism Study, conducted with Canterbury Christ Church University. The report is the latest in a series that shows
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Americas
The Republican National Committee (RNC) / GOP has launched a social media challenge under the hashtag #MyStory in order to engage the voters for the upcoming U.S. presidential
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Social Media
Responding to recent, anti-scientific attacks on everything from plant breeding techniques to pesticides to genetically modified ingredients in Europe, Monsanto has launched a social media campaign to remind
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Feature
Swimsuitsforall, a full beauty brand and leading online retailer for curvy swimwear, is calling on all women to uncover their curves for the summer of #MySwimBody. Launched everywhere
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Feature
Marriott launched Thursday M Live, the company’s real-time marketing command center, in South Florida. This is the third M Live location to open in the last year, following
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Feature
This year, NASA will celebrate Earth Day, April 22, with a variety of live and online activities Thursday and Friday, April 21-22, to engage the public in the
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