Social Media

December 4, 2012December 8, 2012 - Americas, CIO Info, Corporate, Enterprise, Opinion, Regions, Social, Social Media, Strategy, Surveys

Who Will Control the Web: CMO or CCO?

Chief Communications Officers (CCOs) and Chief Marketing Officers (CMOs) continue to battle over the “ownership” of social media, according to…

December 4, 2012December 8, 2012 - Americas, Corporate, People, Regions, Social, Social Media

Burson-Marsteller’s Dallas Lawrence Wins Social Media Award

Dallas Lawrence, chief global digital strategist for Burson-Marsteller, has been named Social Media Professional of the Year by PR News…

November 27, 2012December 4, 2012 - Americas, Regions, Social, Social Media

Do You Have Any Idea to Help NASA Improve its Site?

As its digital-communications team prepares for the next redesign of NASA.gov, NASA is asking the public for thoughts on what…

November 25, 2012December 1, 2012 - Americas, Consumer, Corporate, Finance, Lifestyle, Masses, Mobiles, Regions, Social, Social Media, Tablets

Online Sales Surge for Thanksgiving and Black Friday

According to IBM (NYSE: IBM), US shoppers once again took advantage of early promotions this holiday season, driving a 17.4…

November 13, 2012November 19, 2012 - Americas, Corporate, Feature, Regions, Strategy

Coca-Cola Invites You to Join Its Digital Journey

The Coca-Cola Company replaces its corporate website with Coca-Cola Journey, a socially enabled digital platform. Coca-Cola Journey represents a significant…

October 19, 2012October 25, 2012 - Americas, Corporate, Regions, Social, Social Tech, Strategy

How Yelp Plans to Deal with Fake Consumer Reviews

Today, the unruly social media is replete with frauds of different types and magnitudes – ranging from fake user profiles…