Automaker Toyota is sponsoring the Latinos in Tech Innovation and Social Media (LATISM) 2013 Annual Conference that kicked off Thursday in New York City.
The event, which runs through Sept. 21, brings together community, social media and technology leaders to honor the influencers making the biggest impact and explore new ideas and best practices in social media together.
As the exclusive automotive sponsor, Toyota will engage participants with activities aimed to showcase key conservation, education and safety missions aligning with LATISM priorities that span more than 180,000 members.
Toyota will, once again, serve as lead sponsor of the LATISM Awards Gala, taking place today, Sept. 20. The LATISM Awards Gala will recognize the best performers in social media across several categories, including best bloggers in Parenting, Tech and Food, Best Multicultural Campaign, Best Latin Vlogger and many more.
“We appreciate Toyota’s commitment to our conference, and it’s this continued involvement that proves how dedicated the company is to the Latino community within the social media sphere and beyond,” said Ana Roca Castro, president and founder of LATISM.
Founded in 2009, LATISM is a nonprofit, nonpartisan organization dedicated to advancing the social, civic and economic status of the Latino community.
In the picture above: Toyota spokesperson Javier Moreno speaks with celebrity Johnny Lozada at the Latinos in Tech Innovation and Social Media 2012 conference. #LATISM12.