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New Curved Screen TVs to Show True Colors

LG Electronics demonstrated Tuesday its OLED TV products with curved model, the EA9800, shown for the first time at the 2013 International CES.

Featuring proprietary WRGB technology, the thin display features a curved design and a vivid picture quality that is practically indiscernible from colors found in nature, says the company.

The new model features the curved screen ergonomic design with full CINEMA 3D support. With a gentle inward flex, the entire screen surface is equidistant from the viewer’s eyes, removing the problem of screen-edge visual distortion and detail loss. Availability and pricing were not announced.

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“LG is the first to launch the 55-inch OLED TV,” said Havis Kwon, president and CEO of LG’s Home Entertainment Company.

“We believe our new OLED TVs offer the ultimate viewing experience, surpassing anything seen before. The new curved model complements our core OLED TV family with a unique design that capitalizes on the thinness of the screen and the aesthetic beauty of OLED TV.”

LG’s OLED TVs combine the company’s CINEMA 3D technology with Smart TV capabilities, creating an immersive home entertainment experience.

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