Connected TV Platform to Distribute Video Content on Apple TV
MAZ, a New York City based startup, has released a new connected TV platform called Home. According to the company, it will enable any media provider to distribute their video content on Apple TV.
Using MAZ’s Home platform, the company claims, brands of any size can create apps with a fraction of the time and cost it would take with traditional custom development.
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“There were phones before apps, but no one remembers them,” said MAZ CEO, Paul Canetti. “The way we thought about phones back then is the way we think about TV today. Apps are going to dramatically change that, and we want to make sure that anyone with video content can be at the forefront of that change”
Following on the heels of recent MAZ product releases like Wear, a platform for wearables such as the Apple Watch, Home is part of the company’s strategy to empower brands to be in contact with their customers throughout the day.
Photo courtesy: MAZ