Ms.Shikha Sharma, MD & CEO, Axis Bank, Deepika Padukone, Mr. Rajiv Anand
Axis Bank, a private-sector bank in India, today announced the launch of LIME, a mobile app that offers Wallet, Shopping, Payments, and Banking.
LIME will act as an independent app, allowing any person to open individual, shared mobile wallets and make seamless peer to peer as well as online, offline merchant payments.
Users also can experience the convenience of in-app shopping that allows them to compare and buy products and services. LIME will enable individuals to open a full-fledged savings account digitally, by completing the KYC process, using their mobile.
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“Customer preferences are changing rapidly and technology is transforming the way these preferences are being met. Our effort has been to constantly innovate through the use of smart technology to meet these evolving needs. LIME is the next big step in this journey,” said Shikha Sharma, managing director and CEO, Axis Bank.
Axis Bank offers its services to different customer segments including Large and Mid-Corporates, SME, Agriculture, and Retail Businesses.