Building on the “happiness theme” launched in 2014, Heinz Ketchup fans across America are invited to share their happiest moments…
Social Media
How Air China Won the Facebook Award
According to Air China, Jayne Leung, president for Facebook Greater China, met He Zhigang, general manager for Air China’s marketing…
Bullying Prevention: Ad Council Uses Tilt Crowdfunding Platform
The Ad Council is launching its first crowdfunding effort leveraging the Tilt platform to raise the funds necessary to continue…
How Hyundai Uses Online Reviews for Customer Satisfaction
Hyundai Motor America and its dealer network had announced last year they would publicly feature owner-generated ratings and reviews of…
The Vanishing Game: Digital Adventure Story of Land Rover
The Vanishing Game Land Rover North America released Wednesday The Vanishing Game, a new interactive, digital book written by British…
How to Develop a Marketing Strategy on Social Media
Boston digital marketing agency, Pepper Gang, debuts its educational slide share on the top things to avoid when implementing a…