Nissan to Feature Fan-Made Videos in TV Commercial
To promote 2014 Nissan Versa Note, Nissan is inviting users of Instagram and Vine to celebrate their passions in their own short videos. All entrants have the chance to win prizes and see their creations in a national Nissan TV commercial.
As of today, aspiring videophiles can visit YourDoorToMore.com for details about the contest, including sample videos and a printable kit containing cutout versions of the Versa Note.
To enter the competition, users make a six-to-15 second video on Vine or Instagram about what they love, include at least one Versa Note cutout, and then post the video with the #VersaVid hashtag.
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A total of six winners will receive $1,000 Amazon.com gift cards to help fuel their passions, and three of those winners will have their videos featured in a Nissan TV ad to promote the Versa Note later this year. Video submissions will be accepted until 11:59 p.m. ET on Monday, August 5.
“Cars don’t just take us places. They help us chase dreams, seek adventure, and enjoy life to the fullest,” said Jon Brancheau, vice president, Marketing, Nissan North America. “We want to celebrate that freedom and the creativity it can inspire.”
The “Your Door to More” video contest is inspired by the 2014 Nissan Versa Note, a second-generation hatchback.