Video Blogger Tessa Violet Promotes Gillette Female Razor Brand
This summer, Gillette Venus, a female razor brand, is asking women to embrace their spontaneous side and celebrate all the on-the-go and leg-baring moments this season brings.
In partnership with video blogger Tessa Violet, women are invited to share their spontaneous ”wish I’d shaved” moments with #InASnap that will inspire a series of music videos based on real submissions.
Whether it is a last minute outdoor concert or a pick-up game in the park, summer is full of those moments every woman can relate to – finding missed hairs or not being as smooth as they’d like.
Now through July, women can share these funny, sometimes even embarrassing moments via the #InASnap hashtag on Twitter.
Tessa will use her favorites as inspiration to create a series of music videos celebrating spontaneity.
These videos, created from women’s real life “wish I’d shaved” moments, will then be published and shared on Violet’s & Gillette Venus’ social channels.
“Some of my favorite memories are a result of impromptu decisions, or last minute nights out,” says Violet. “I’m so excited to have partnered with Gillette Venus on this program! I can’t wait to hear all the spontaneous adventures that women have experienced where they wish they had shaved. It’s gonna make some really entertaining and unique music videos!”
The #InASnap program and partnership will run from June 20th – July 31st.