Tag Archives: SMBs

UNIDO and RMN Hold Digital Marketing Training for SMBs

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The United Nations Industrial Development Organization (UNIDO) has joined hands with Raman Media Network (RMN) Company to help small and medium businesses (SMBs) use technology for brand marketing and business development. The program is being conducted under the directions of

Do You Really Need Cloud to Run Your Business?

Rakesh Raman

By Rakesh Raman More often than not, hype without substance can be destructive. Case in point: Cloud computing. Tech vendors around the world are going ballyhoo to promote their cloud solutions among businesses. But cloud refuses to pick up steam.

Five Rules to Write a Press Release for Digital Media

Rakesh Raman

By Rakesh Raman Marketers and PR (public relations) people know that media communication has always been an important part of a brand promotion exercise. And press release is the core component of a communication process to share brand information cost

“Smaller Businesses Must Use Social Media”

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As we know, social media is still a fledgling segment in the pervasive digital universe. While it’s trying to gain maturity, today most marketers are at sea in the sea-like social media market. To help them understand the finer nuances of

Seven Tricks Digital Agencies Use to Cheat You

Rakesh Raman

By Rakesh Raman When it comes to cheating, the so-called digital brand communication agencies can beat even the most expert cheats. And their number in the market is increasing faster than the rainy-season mushrooms. So, if you’re planning to hire

IBM Expands in India with Office in Ludhiana, Punjab

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As markets in bigger cities are getting increasingly cutthroat and saturated, IBM is trying to make inroads in smaller cities. The tech major announced today, March 23, the opening of a new branch office in Ludhiana, Punjab as part of

Are Your Marketing Mails Making Sense?

Rakesh Raman

All of us know that email application has been the most explosive outbreak on Berners-Lee’s brainchild called the World Wide Web (www) or in short – the web. Although it’s not possible to count the number of daily emails (or

How to Collect Political Donations Using GoPayment

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Financial management solutions company Intuit (Nasdaq:INTU) has announced that GoPayment, its free mobile credit card app and card reader hardware, has been enhanced for political donations. Fundraisers can now use GoPayment to process credit card donations on mobile devices while

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