Fujifilm
- Americas, Consumer, Regions, TVs, Cameras

Fujifilm Unveils the XF1 Digital Camera

Fujifilm North America Corporation has announced the addition of a new digital camera to its flagship X-Series line, the Fujifilm XF1.

The Fujifilm XF1 combines a fast and newly developed FUJINON F1.8 wide angle lens with 4x manual zoom with a large 2/3-inch 12 Megapixel EXR CMOS sensor that delivers better image quality, say the company.

Introduced today, Sept. 17, the compact Fujifilm XF1 will be available in three luxurious designs: a dimpled synthetic black leather, a smooth synthetic tan leather and an elegant synthetic red leather.

“The Fujifilm X-Series is known by photographers for their outstanding image quality, precision build and stellar performance,” said Go Miyazaki, president and chief operating officer, Fujifilm North America Corporation.

“And the Fujifilm XF1 lives up to that reputation, while adding a new level of portability and style with its unique retractable F1.8 manual zoom lens along with lightweight and durable aluminum body covered in synthetic leather for a bold, retro look.”

The Fujifilm XF1 will be available in October 2012 for $499.95 in black, tan and red.

[ RMN Digital comments: As consumers are increasingly using their mobile phones for all their still images and video filming needs, mobiles are already cannibalizing the traditional cameras. ]

RMN Digital

About RMN Digital

Rakesh Raman is a national award-winning journalist and founder of the humanitarian organization RMN Foundation. With over 30 years of experience in technology management and editorial research, he serves as a Country Expert for India with the Varieties of Democracy (V-Dem) Project (University of Gothenburg). Formerly an edit-page tech columnist for The Financial Express and a digital media expert for the United Nations (UNIDO), Rakesh specializes in the intersection of AI, governance, and human rights. For the past 15 years, he has managed the Raman Media Network (RMN), a global news service including rmndigital.com and rmnnews.com. His investigative work includes forensic research reports on election integrity and corruption, archived as open-access publications on Zenodo. As an AI and transformative technology expert, he develops frameworks for Agentic AI in e-governance and authored the AI for Kids Picture Book. His work is recognized by international bodies like Reporters Without Borders (RSF) for its focus on transparency and democratic accountability.
Read All Posts By RMN Digital