Budweiser, an American-style lager, in partnership with YouTube and Pandora announced its plan to deliver live webcasts and music streams of the inaugural Budweiser Made in America music festival.
The live streams on You Tube and Pandora can be accessed via www.youtube.com/BudMadeInAmerica or www.pandora.com/BudMadeInAmerica, on Saturday, Sept. 1 and Sunday, Sept. 2, from 2 to 11 p.m. ET.
Fans also can watch the live event from Philadelphia on YouTube’s mobile website. This marks the first time Pandora has live streamed a music festival.
Meanwhile, self-styled spiritual instructor Deepak Chopra and his children decided to launch a YouTube Channel. The Channel, a family affair with Deepak’s daughter Mallika and son Gotham, is positioned as a personal transformation destination. (Read: Deepak Chopra Launches Spiritual Channel on YouTube)
The next evolution of Budweiser’s long association with music of all genres, Budweiser Made in America gives music lovers worldwide the chance to come together and experience an eclectic roster of talent curated by JAY Z, including Run-DMC, The Hives, Miike Snow, Rita Ora, Jill Scott, Passion Pit and many more.
Budweiser was introduced in 1876 when company founder Adolphus Busch set out to create the United States’ national beer brand. Each batch of Budweiser follows the same family recipe used by five generations of Busch family brewmasters.
Budweiser is a medium-bodied, flavorful, crisp and pure beer with blended layers of premium American and European hop aromas, brewed for the perfect balance of flavor and refreshment, says the company.