Brands Love Bloggers Program Invites Bloggers to Hispanicize
Thanks to corporate support from some of the nation’s largest Hispanic brands, media companies and marketing agencies, organizers of Hispanicize 2013 announced that for the second consecutive year its “Brands Love Bloggers” program has been renewed to provide more than 125 Latino and multicultural bloggers with free passes to attend the annual Latino trends event.
Hispanicize 2013 (http://www.HispanicizeEvent.com) will take place April 9-13 in a Miami Beach hotel.
Bloggers and New Media
In the new-media world, where traditional media is already losing its sheen, companies are increasingly inviting bloggers to convey their brand messages. (Read: Blogosphere: Where Bloggers Promote Your Brands)
“This program is larger than last year’s, a testimony to the fact that Hispanic brands and agencies are clamoring to engage our thriving Latino blogger communities,” said Manny Ruiz, founder and creative director of Hispanicize 2013.
[ Also Read: Chic Shows Charm of Christmas Blogger Video ]
Added Piera Jolly, president of Latina Mom Bloggers: “We’re excited to once again facilitate this program for bloggers. This year’s event will provide bloggers with unprecedented, direct access to brands and their agencies as well as to top quality blog opportunities, professional development sessions, networking and entertainment.”
Among the Hispanicize 2013 sponsors specifically contributing to this initiative are: Coca-Cola, MundoFox, Sherwin-Williams, Ford, The Clorox Company, Maseca, ViSalus, Transitions, NBC Latino, The Axis Agency, JeffreyGroup, Lanugo, Business Wire, PR Newswire and other brands.
[ Also Read: Top 20 Global Digital Brand Campaigns of 2012 ]
A service of Latina Moms Media, LLC and sister company of Hispanicize, Latina Mom Bloggers (www.LatinaMomBloggers.com) features marketing services targeting Latina moms, the purchase decision-makers in the fast growing $1 trillion Hispanic market.