The makers of Proactiv debuted #BeYouTV, a YouTube content series that offers informative videos for the millennial generation.
Working with the Google account team, #BeYouTV creators were able to identify popular search topics on YouTube to produce videos that give fans the content they want to learn about from YouTube celebrity experts.
In addition to skincare, makeup and hair tutorials and tips that teach viewers how to get glam like some of the famous customer faces behind Proactiv, including Olivia Munn and Nicole Scherzinger, video content will also highlight health, beauty, fitness and lifestyle topics that help viewers be the best version of themselves.
Each video features #BeYouTV host Eva Gutowski, a young fashion, lifestyle, and DIY personality whose own YouTube channel is MyLifeAsEva.
Proactiv’s #BeYouTV content series will also bring together other YouTube stars to share their expertise.
New videos will be uploaded every Tuesday beginning Dec. 9, 2014.
