Search Results for: "social media"

Gap’s Fall Campaign to Shine on Social Media

RMN Digital | August 9, 2012

Gap’s global marketing campaign for fall—Shine—brings its “Icon Redefined” collection to life by featuring an eclectic mix of musicians and dancers wearing Gap’s signature pieces updated with a

Americas

Get Your Boots Dirty in Social Media

RMN Digital | August 8, 2012

SOREL, a premium boot brand founded in 1962, announces its Fall/Winter 2012 brand campaign titled, “Get Your Boots Dirty.” The campaign, which debuts in web-based video and print

Americas

Social Media Program to Inspire Marathon Runners

RMN Digital | July 27, 2012

Financial services company ING U.S., title sponsor of the ING New York City Marathon, has invited five running and social media enthusiasts to share their personal stories and

Europe

Will the Use of Social Media Affect Air Travel?

RMN Digital | July 6, 2012

Social media is like a dark tunnel that most have seen from the surface, but no one knows what’s there inside it. Now, some are even apprehensive that

Americas

Do You Know Who’s Saying What on Social Media?

RMN Digital | June 29, 2012

Gossip never stops on social media. If you want to know about this surfeit of gossip, a slew of tech tools can help you. For example, Attensity Pipeline

Americas

“Smaller Businesses Must Use Social Media”

RMN Digital | June 28, 2012

As we know, social media is still a fledgling segment in the pervasive digital universe. While it’s trying to gain maturity, today most marketers are at sea in

Americas

NASA to Host Social Media Event for Mars Landing

RMN Digital | June 26, 2012

NASA is inviting its social media followers to the first-ever multi-center NASA Social on Aug. 3 to preview the landing of the Mars Science Laboratory’s Curiosity rover on

Americas

Social Media Marketing Offer for Small Businesses

RMN Digital | June 19, 2012

While social media continues to be an enigma for marketers, there’s no dearth of social media solutions in the market. Now comes VerticalResponse Social that targets smaller outfits.

Americas

Gap Launches “Be Your Own T” Social Media Campaign

RMN Digital | May 11, 2012

Be Your Own T highlights the three distinct categories of the new T collection—The Now Tees, The Essential Tees, and The G Tees— as well as other t-shirt-inspired

Americas

Taste of Tech at Social Media Summit for PR Pros

RMN Digital | May 1, 2012

A public relations (PR) outfit PR News will organize a two-day event in New York that combines social media, technology, strategy and food tastings. That’s what it says.

Americas

How to Make Interactive Social Media Ads

RMN Digital | April 10, 2012

Innovid, a leading provider of video advertising solutions, has announced enhancements to its iRoll Studio for video ads which lets publishers and agencies turn any pre-roll campaign into

Americas

Study Says Social Media Impact Undervalued

RMN Digital | March 22, 2012

The study evaluated how marketers measure the impact of website traffic from major social media sites, including Facebook, Twitter, Pinterest, Tumblr, Blogger, YouTube and Yelp. Adobe Systems (NASDAQ:ADBE)

Applications

After Social Media, Here Comes a Social Magazine

RMN Digital | March 1, 2012

Have you ever read a social magazine? Here’s a chance for you. Flipboard introduces its social magazine for Apple iPad, iPhone and iPod Touch in France. Flipboard is

Americas

GraphEffect’s New Social Media Management Platform

RMN Digital | February 28, 2012

GraphEffect, a social marketing software company, has unveiled GraphEffect 2.0, a product that provides marketers with new software that ties together Paid, Owned and Earned Media on Facebook.

Europe

Are Women Shyer on Social Media?

RMN Digital | February 21, 2012

Women are shyer than men on social media except when it comes to which brands they like, according to a new Social Media Habits and Privacy Concerns Study