The Cali CowChat app gives consumers the ability to create a customized California cow and connect with friends in an entertaining and original way including sending personalized voice messages in a California cow voice to Facebook friends through Facebook Connect.
The California Milk Advisory Board (CMAB) is taking their quest of making California dairy part of families everywhere from the dairy case and the household to iPhones with Cali CowChat, a new virtual California cow app.
Once the app is downloaded, consumers can play with and customize their own California Cow – including changing her color and features (eyes, ears, etc.), the shape of her spots and even by adding accessories.
They can also interact with their cow by milking her, shaking her up to make her dizzy, giving her a tickle (with a giggle back) and moving her around the screen.
While in idle mode, she has a few surprises whether it’s dancing in River, Robot or Twinkle-toe style or even jumping over the moon. And of course she takes time to lie down to rest or have a nice snack.
Beyond this, users will be able to connect with friends through the app by sending voice messages to people in their Facebook contact list via a walkie-talkie like functionality. When the message is opened, the sender’s personalized California cow will appear on the recipient’s phone and deliver the message in her unique animated California cow voice.
The Real California Milk Cali CowChat application is free to download and available to ios/iPhone users. The app is being promoted through an extensive online advertising campaign where app users will be able to view a download offer and access through a simple click to the App Store and start playing right away. Learn more at CaliCowChat.com
For the iPhone: Visit the App Store, search for “Cali CowChat” then download for free.
The California Milk Advisory Board (CMAB), an instrumentality of the California Department of Food and Agriculture, is funded by the state’s more than 1,500 dairy families. With headquarters in South San Francisco and Modesto, the CMAB is one of the largest commodity boards in the United States.