In its newly released U.S. Local Media Forecast (2011-2016), media researcher BIA/Kelsey forecasts local online/interactive/digital advertising revenues to grow 13.1…
Opinion
“Some Cloud Technologies Are Ready for Commercialization”
For the past few years, tech vendors have been trying to peddle cloud computing as the next big frontier in…
Why You Should Not Advertise on Facebook
By Rakesh Raman When General Motors (GM) decided to discontinue its advertising on Facebook in May, the leading automaker reinforced…
“Brands Must Listen to Consumers More Intently”
At a time when traditional media is losing its sheen and digital is trying to dominate, market is undergoing a…







