Strategy

September 9, 2013September 16, 2013 - Americas, Corporate, Entertainment, Masses, Regions, Strategy

Bloomberg Businessweek Film Releasing on Netflix

Leading Internet television network Netflix (NASDAQ: NFLX) and Bloomberg Businessweek today announced the new documentary film “HANK: Five Years From…

September 8, 2013September 13, 2013 - Americas, Consumer, Corporate, Lifestyle, Masses, Mobiles, Regions, Social, Social Media, Strategy

Integrated Marketing Campaign for Toyota Corolla

When the 2014 Toyota Corolla hits dealer showrooms this fall, the accompanying marketing campaign will showcase the car’s upgraded technology…

September 5, 2013September 13, 2013 - Americas, Corporate, Entertainment, Masses, Regions, Strategy

Infiniti Online Contest to Design Sebastian Vettel’s Helmet

Infiniti Motor Company launched Wednesday an exclusive competition to design the helmet worn by Formula One Triple World champion Sebastian…

September 3, 2013September 12, 2013 - Americas, Corporate, Feature, Lifestyle, Masses, Regions, Social, Social Media, Strategy

“My Free Night” Campaign Offers Free Hotel Stay

Hotels.com, a leading online accommodation reservation website, today launched the “My Free Night” campaign to showcase the utility of free…

September 3, 2013September 11, 2013 - Corporate, Europe, Regions, Strategy

Microsoft to Acquire Nokia’s Devices & Services Business

Microsoft Corporation and Nokia Corporation today announced that the Boards of Directors for both companies have decided to enter into…

August 30, 2013September 5, 2013 - Asia Pacific, Consumer, Corporate, Feature, Lifestyle, Masses, Mobiles, Regions, Strategy

Smartphones to Drive Nissan Fleet Management System

Automaker Nissan has unveiled an IT system for light commercial vehicles that uses smartphones to provide safety and performance data…