The â€śOff Bookâ€ť Web-only short films train a lens on artists working in alternative and often interactive media, as well as on the collective creative movements drawn together through the power of the Internet.
Created by New York-based production company Kornhaber Brown, the 13-part, bi-weekly series explores the ever-changing definition of art in the hands of the next generation of artists and their audiences.
PBS says its Web series â€śOff Book,â€ť which focuses on experimental and non-traditional forms of artistic expression, begins its second season starting March 7 at youtube.com/pbsoffbook.
In addition, on March 14, PBS will launch â€śIdea Channel,â€ť an irreverent, personality-driven new series on its own YouTube channel (youtube.com/pbsideachannel) that examines the unique places where art, culture, technology and the Internet intersect.
â€śThese series are part of our strategy to reach new audiences with online video that is compelling and highly sharable,â€ť said Jason Seiken, PBS senior VP, Interactive, Product Development and Innovation.
â€śOur hope is that consumers continue to discover PBS not only as a source for great television content, but also as a source for unique, Web-only video that they can enjoy wherever they are.â€ť
â€śOff Bookâ€ť topics will include Creative Commons, Anime, Advertising, Sneaker Culture and much more. Season 2 premieres on March 7 with an episode on Animated GIFS, its history and rapid growth to the Internetâ€™s most shared artistic medium.
It features interactive fashion photographers Cinemagraphs, Tumblrâ€™s Christopher Price, MemeFactoryâ€™s Patrick Davison and artists Reed + Rader.
In the new series â€śIdea Channel,â€ť host Mike Rugnetta explores and challenges some of contemporary culture’s most interesting questions. Rugnetta is a composer, programmer and performer, as well as one third of the three-man MemeFactory, a performance group that explores Internet culture.
A new â€śIdea Channelâ€ť episode will premiere every other Wednesday.
PBS, with its nearly 360 member stations, offers all Americans the opportunity to explore new ideas and new worlds through television and online content.
Photo courtesy: PBS Arts