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LinTeractive Announces Digital Team for India

L-R: Sumanta Ganguly, Gauri Joshi, Paul Dueman

L-R: Sumanta Ganguly, Gauri Joshi, Paul Dueman

LinTeractive, the digital division of Lowe Lintas + Partners, announced today its leadership team in India. The three-member leadership team comprising business, strategy and creative heads, will drive the digital business for the group and will be supported by the agency Interactive Avenues as its fulfilment partner.

The team includes Paul Dueman, and features two new additions – Gauri Joshi and Sumanta Ganguly. The leadership team will report to Vikas Mehta – CMO, Lowe Lintas + Partners and Country Head, LinTeractive.

Paul Dueman has been named head of strategic and engagement planning. His career spans over 18 years with 14 of them, spent in digital marketing and technology development. He has been a part of Lowe Lintas + Partners for nearly 5 years in two stints.

[ Also Read: How PR Agencies Cheat Their Clients in India ]

The two new appointments are Sumanta Ganguly, who joins LinTeractive as senior VP and will be taking on the role of business head. Ganguly’s responsibility will be to make communication strategies and create digital roadmaps for clients.

As Unit Creative Director, Gauri Joshi will be heading LinTeractive’s creative function, providing digitally driven creative solutions.

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