For the first time, Oscar fans watching the “Oscars Red Carpet Live” show on March 2 on ABC will have the opportunity to see themselves next to the stars on the red carpet through Twitter.
Oscar Celebration with #MyOscarPhoto
Fans who follow @TheAcademy and tweet a red carpet-ready photo of themselves using hashtag #MyOscarPhoto will be eligible to have their photo featured on the red carpet.
On Oscar Sunday, arriving nominees, presenters and performers will pose in front of a video wall showcasing fan-submitted photos and generating unique images that will be tweeted back to the original submitter through the @MyOscarPhoto Twitter account.
Additionally, some of the submitted photos will appear on the “Oscars Red Carpet Live” telecast beginning at 4 p.m. PT.
“This is a way to create an once-in-a-lifetime experience for fans and give them the opportunity to literally be a part of the red carpet excitement,” said Josh Spector, the Academy’s managing director of digital media and marketing.
“We think it will be a lot of fun – not only getting to see a photo of themselves on the red carpet, but also getting to see who poses in the photo with them.”