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Asia Pacific
Semiconductor technology company Samsung Electronics launched Tuesday a digital advertising campaign focused on the significance of memory in PCs, smartphones and other digital devices, and the advantages of
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Americas
By Rakesh Raman When consumer electronics (CE) behemoth LG demoed its 3D home entertainment gadgets with the help of two dad bloggers who competed for the best techorated
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Americas
Social media video sharing company Tout is teaming up with actress Jessica Alba, The Honest Company and SELF Magazine to celebrate Mother’s Day. The #momknowsbest campaign will feature
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Americas
LinkedIn (NYSE:LNKD), an online professional network that claims to have 161 million members worldwide, announced Thursday it agreed to acquire SlideShare, a slide-based content sharing site. The transaction
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Americas
Spike TV is partnering with Microsoft Corp for live and commercial-free coverage of the Xbox Media Briefing at the 2012 Electronic Entertainment Expo (E3), the game industry’s leading
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Americas
With the 35th anniversary, fans will be able to connect to Elvis using an array of digital channels. By visiting the “I am an Elvis Fan” promotion website,
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Americas
A public relations (PR) outfit PR News will organize a two-day event in New York that combines social media, technology, strategy and food tastings. That’s what it says.
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Americas
Sixty percent of young adult drivers (16-24) said they have texted while driving, according to a national survey released by the Ad Council. To educate young adult drivers
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Americas
Dickey’s Barbecue Restaurants announced it’s bringing its unique brand of heat to the social sharing site, Pinterest. The world’s leading barbecue franchise launched its brand page earlier this
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Americas
In advance of the film release of Marvel’s The Avengers on May 4, Walmart customers will have access to the Super Hero Augmented Reality (AR) game featuring their
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Americas
By Rakesh Raman In the emerging era of tech gadgets and gizmos, traditional machines are fast being sidelined. Your TV is also facing the same threat, as more
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Corporate
McDonald’s has gone deeper into the social media universe. McDonald’s Germany says it has achieved a social media breakthrough with its “My Burger” crowdsourcing campaign. An online burger
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Americas
Yes, you read it right. An online advertising study has found that ad viewability and hover time are more strongly correlated with conversions (defined as purchases and requests
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Americas
By Rakesh Raman You must listen to your home partner – the TV – when it says that it’s shedding its age-old image as an idiot box to
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Corporate
Close on the heels of opening its site in Sweden, Yelp, the community-led city guide and search site, announced Friday the availability of Yelp Denmark. Now, Danes are
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