Tech company IBM and content management platform Box have introduced a new version of the IBM MobileFirst for iOS Expert…
Marketers
Do Marketers Understand the Connected TV Market?
Advertising technology company Tremor Video, Inc. (NYSE:TRMR) has released an infographic highlighting the findings from a recent study conducted to…
Are Marketers Ready to Handle Social Media?
A new study reveals that 66 percent of CMOs (chief marketing officers) feel underprepared for the growth of social media,…
Marketers Invited at Social Media Marketing World
Social Media Marketing World is happening in San Diego, on March 26 – 28, 2014. The conference, dedicated to social…
Digital Marketing Simplified – Impact Analysis
Digital Marketing Simplified – Impact Analysis By Rakesh Raman This is the sixth article in the 7-part Digital Marketing Simplified…
Adobe Digital Advertising Solution for Marketers
Adobe Systems (Nasdaq:ADBE) unveiled Wednesday a standard version of Adobe Media Optimizer, part of Adobe Marketing Cloud. It is a…