ICC Cricket World Cup 2015
The International Cricket Council (ICC) has announced a series of digital activations for cricket’s flagship event, the ICC Cricket World Cup 2015. It will give fans the opportunities to engage with the event, the legends of the game and the players.
At the core of all these activations is the rebranded official website. The website, which is fully responsive in design, adapting to all devices, includes features like the brand new ICC CWC 2015 Match Centre.
The Match Centre, powered by SAP HANA and Analytics tool, will have the live scores available anywhere online and will also provide real time statistics and insights using live and historical ICC Cricket World Cup data to deliver in-depth match analysis to fans around the world. The Match Centre will also be available on the official tournament app.
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A newly launched video section will contain short-form highlights of each match, including all action latest match clips – the dismissals, the magic moments, the best innings and the biggest hits.
The website will also feature previews, reviews, daily match reports, special features and regular columns from ICC Cricket World Cup legends like Andy Bichel, Paul Collingwood, Inzamam-ul-Haq, Muttiah Muralidaran, Stephen Fleming, Sir Vivian Richards, Graeme Smith and others.
For those on the go, the official ICC Cricket World Cup 2015 App, launched in partnership with Reliance Communications, offers live scores, in-match clips, exclusive videos, fixtures, real time statistics and analysis and much more. The app is available for free download on the App Store (iOS) and Google Play (Android) store.
ICC Cricket World Cup 2015, being played in Australia and New Zealand, begins Saturday.
Photo courtesy: ICC