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When iPad Registers Sell Popcorn to Moviegoers

Moviegoers at this year’s Telluride Film Festival would purchase their tickets, t-shirts and popcorn via 21 iPad registers from technology startup, ShopKeep POS.

Ten ‘pop-up’ stores are set-up in food trucks and theatres across the Festival, which will run between August 29 and September 2.

The first Telluride Film Festival attracted 250 film enthusiasts and locals to a small theatre, where they queued at a booth to exchange cash for paper ticket stubs. And 40 years on, the Festival will manage tens of thousands of electronic transactions over the five day event using iPads and the cloud.

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“It’s amazing to think about how far the Festival has come,” said Julie Huntsinger, Telluride Film Festival executive director. “It started with big old fashioned cash registers. Now we’re swiping thousands of cards a day using iPads, which we can walk up and down lines to reduce waiting time for people. And at the end of the day, all our reports are there waiting for us in the cloud. It’s a big change,” she said.

In use at the Festival for the third year running, ShopKeep POS registers sold the first popcorn at Telluride previews for the last two Best Picture Academy Award winners; The Artist and Argo. This year, ShopKeep POS founder and CEO, Jason Richelson (pictured above), is hoping for a trifecta.

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“We’re pleased to support the Telluride Film Festival again this year, and help mark a major milestone for the independent film community,” said Richelson.

ShopKeep POS supports cinemas and drive-in movie theatres across the country, including the 88 Drive-In Theatre in Colorado.

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