Boyd Gaming Corporation (NYSE: BYD) announced Monday the launch of B Connected Online, a web destination of the company’s player…
How to Make Interactive Social Media Ads
Innovid, a leading provider of video advertising solutions, has announced enhancements to its iRoll Studio for video ads which lets…
American Idol Gets Shazam to Enter Real Time
Shazam, a leading media discovery company, has announced that American Idol will be Shazam-enabled through the rest of the season…
Captain Morgan Plays Captain’s Conquest Social Game
The makers of Captain Morgan Original Spiced Rum released Captain’s Conquest, a mobile social game that rewards players for real-life…
Study Says Social Media Impact Undervalued
The study evaluated how marketers measure the impact of website traffic from major social media sites, including Facebook, Twitter, Pinterest,…







