Roni Baranov
- Asia Pacific, Backend, CIO Info, Enterprise, Regions

Israel’s yes Satellite TV Gets NetCracker

NetCracker Technology announced today that Israeli direct broadcast satellite provider yes has implemented its Billing, Rating, and CRM solutions to improve customer interactions, accelerate speed-to-market for complex service bundles and promotions, and support new forms of content delivery and transactions across a variety of customer devices.

yes is a direct broadcast satellite TV provider in Israel’s Pay TV market. It is working with NetCracker to enhance its content delivery offerings and customer experience through a large-scale, multi-year transformation.

This program aims to migrate yes to an end-to-end NetCracker BSS/OSS implementation.

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“The market for digitalized, on-demand Pay TV content continues to accelerate and become more competitive,” said Roni Baranov (pictured above), VP Information Management / CIO at yes.

“Transforming our end-to-end BSS/OSS capabilities with NetCracker will enable us to deliver competitive new offerings rapidly while continuing to lead with the best customer experience in our market.”

As a result of the program’s current phase, yes has implemented NetCracker’s CRM solution to provide a centralized, 360 degree view of its customers, case management, and workflows.

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At the same time, yes is upgrading its billing capabilities with NetCracker’s Rating and Billing solution. As a result, yes will boost speed-to-market for complex bundles, price plans, and tailored promotions; enable sales, payment, service fulfillment, and customer care across a variety of devices; and enhance its content offerings.

NetCracker Technology is a subsidiary of NEC Corporation.

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