Today, when most digital ad outfits don’t understand the relevance of content for new-media brand communications, an integrated brand agency…
Social
Republican Convention Selects Google as Tech Partner
The 2012 Republican National Convention announced Friday that web major Google has been named the “Official Social Platform and Live…
Blogosphere: Where Bloggers Promote Your Brands
By Rakesh Raman In the new-media world, where traditional media is already losing its sheen, companies are increasingly inviting bloggers…
How to Get Travel Advice from Friend of a Friend
Travel site TripAdvisor has launched its “Friend of a Friend” feature that highlights trusted reviews and opinions from friends of…
How to Make Interactive Social Media Ads
Innovid, a leading provider of video advertising solutions, has announced enhancements to its iRoll Studio for video ads which lets…







