As technology has become the lifeblood for any major sports event, London 2012 is no exception. Among myriad technologies offered…
Thought Leaders
“CIO and CMO Will Not Replace Each Other”
Today’s always-on digital business is like a Tower of Babel for chief information officers (CIOs) used to traditional rules of…
“Traditional World of Print Magazines is in Decline”
Digital technologies are changing the way consumers receive and read magazines. In this evolving media market, the rosy years of…
“Agencies Need to be Intrepid Explorers”
As the economic slowdown persists, companies are looking for new digital marketing options that could yield more bang for each…
“Some Cloud Technologies Are Ready for Commercialization”
For the past few years, tech vendors have been trying to peddle cloud computing as the next big frontier in…
“Brands Must Listen to Consumers More Intently”
At a time when traditional media is losing its sheen and digital is trying to dominate, market is undergoing a…