The Puffs brand has partnered with the Dress for Success organization to provide beauty and wardrobe makeovers for deserving women, hosting a finale event here in the Big Apple.
Celebrity make-up artist Jake Bailey and stylists from PANYC salon were on hand Monday to help women look and feel their best as they begin new chapters of their personal and professional lives.
Bailey was on site providing beauty makeovers to the women while sharing make-up tips and tricks that they will be able to use every day.
Teaching everything from blending colors, gently removing excess shine, blotting lipstick and even applying mascara, Bailey and Puffs equipped each woman with the tools they’ll need to put their best face forward long after the event.
“Both Puffs and Dress for Success feel confidence is tied to beauty,” said Laura Dressman, Puffs communications manager.
Because Puffs believes every woman deserves to look in the mirror with confidence and feel beautiful, they launched a community on their Facebook page.
Fans can encourage each other to look and feel their best, by sharing inspiring words on how they put their best face forward every day. Participation in the conversation offers fans the opportunity to donate to Dress for Success and make them eligible to win prizes.
Now through October 12th, Puffs fans can upload their inspirational quotes, tips and stories to www.facebook.com/puffs.
As fans submit their tip, Puffs will donate $1 per upload and a minimum of $100,000 to Dress for Success Worldwide to help promote the economic independence of disadvantaged women.
Also, with every entry, fans are entered into a sweepstakes to win one of 60 Procter & Gamble beauty baskets as well as a grand prize trip to New York City for a beauty makeover.
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life.
In the picture above: Vernette Steele receives a makeover from celebrity make-up artist, Jake Bailey, at the Puffs and Dress for Success event on Monday, October 1, 2012 in New York City. (Photo: Talisman Brolin/TalismanPHOTO)