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Taylor Swift Greeting Card Mobile App for Valentine’s Day

Now you can send good wishes and glittery gorgeousness with the new Taylor Swift Greeting Card Mobile App by American Greetings Corporation (NYSE: AM) available in the iTunes store and on Google Play.

Pick a card, personalize and send some love, love, love on the Valentine’s Day. American Greetings has created a free mobile app that allows the user to select, customize and send digital versions of popular Taylor Swift paper greeting cards from their mobile phone or tablet to a recipient via text message, email, Facebook and Twitter.

About Taylor Swift and Greeting Card

Taylor Swift is a six-time GRAMMY winning, multi-platinum recording artist with a gift for expressing real-life feelings and emotions in her songs.

Combining a unique writing style with inspiring photography, expressive hand lettering, and whimsical, casual design, each card in the Taylor Swift greeting card collection by American Greetings is a story just waiting to be told, says the company.

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The app includes a jukebox that plays snippets of the RED CD that can easily be turned on while browsing the mobile card rack. It also includes a store locator to direct you to retailers that sell the Taylor Swift collection.

“Sending a card has always been one of my favorite ways to let people know I’m thinking of them,” says Taylor Swift. “I love that I can share this new card experience with my fans and give them a fun and easy way to reach out to the people they love.”

The Taylor Swift greeting card mobile app can also be downloaded at taylorswiftcards.com. Updates for the app are already scheduled and will coordinate with Ms. Swift’s 2013 North American RED Tour that launches on March 13.

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