MoneyGram (NASDAQ: MGI), a leading global money transfer and payment services company, introduced today a new digital monitoring system to improve its customer service.
The MoneyGram Command Center is opened at the company’s Dallas headquarters. It aims to offer insight into customer needs and market trends by monitoring and analyzing online comments in real time.
“MoneyGram’s new command center gives us a more accurate view of what our customers are saying, enabling us to make more informed and proactive business decisions,” said Juan Agualimpia, chief marketing officer at MoneyGram.
“We can monitor social channels, identify trends, collect data, and, most importantly, we will learn more about our customers and how we can best serve their needs.”
MoneyGram allows consumers who are not fully served by traditional financial institutions to meet their financial needs. The company offers money transfer services worldwide through a global network of 339,000 agent locations – including retailers, international post offices and financial institutions – in more than 200 countries and territories.
MoneyGram also offers bill payment services in the U.S. and Canada.
In the picture above: (left to right) Christina Martin, VP Digital Marketing; Alex Holmes, Chief Operating Officer & Chief Financial Officer; Juan Agualimpia, Chief Marketing Officer; and Pete Ohser, EVP, U.S. & Canada join the MoneyGram Digital Team for the grand opening of the MoneyGram Digital Command Center.