Category Archives: Social Technology

Mara Online to Connect Africa Using Social Portals

Mara Online

Mara Online offers professional, personal and social tools for communicating, networking, and collaborating across borders. The launch of Mara Online was announced Saturday by Ashish J Thakkar, founder and CEO of Mara Group and Mara Foundation. The vision of this

PromoJam Launched for Social Media Marketers

PromoJam

PromoJam has launched its new cloud-based promotion platform for social media marketers. With PromoJam, users can launch promotions faster, cheaper and with less effort, unleashing the ability to create branded social promotions in under 10 minutes – from start to

Digitas to Identify YouTube’s Rising Stars

YouTube Platform

Integrated brand agency Digitas announced Thursday an exclusive partnership with Outrigger Media to develop a measurement product that identifies emerging creative talent on the YouTube platform. The Emerging Talent Tracker will leverage data and logic from Outrigger’s OpenSlate platform to

How to Create Your Own Social Magazine

Flipboard Social Magazine

Released Tuesday, a new edition of Flipboard aims to turn the social magazine into a place for self expression. Flipboard is claimed to be the world’s first social magazine. Available on iPad, iPhone and iPod touch, this second generation of

Facebook Integration for Netflix TV Shows and Movies

Facebook Integration for Netflix

Leading Internet television network Netflix (NASDAQ: NFLX) introduced Wednesday new social features that make it easier to find TV shows and movies to watch and discuss with friends. Now, Netflix streaming members in the U.S. can link their Netflix account

Kirsten Bay is New President and CEO for Attensity

Kirsten Bay

Social analytics and engagement solutions company Attensity says that J. Kirsten Bay has been appointed as the company’s new president and CEO. The announcement was made Wednesday, Jan. 30. Bay succeeds Ian Bonner, who will continue to serve Attensity as

Has Facebook become a Mobile Company?

Facebook

If you are ready to believe Facebook CEO Mark Zuckerberg, then Facebook has become a mobile company. He said this on Wednesday, Jan. 30, while declaring Facebook’s (NASDAQ: FB) financial results for the fourth quarter and full year ended December

How to Bring In-Stream Video Viewing on Twitter

twvid

Leading video streaming platform provider Ooyala says it has developed a Twitter Video Card solution, in close collaboration with Twitter. It enables Ooyala customers a turnkey solution to embed videos directly into their Twitter streams for instant playback. Previously, users

How Bing Brings Your Facebook Friends to Web Search

bingfb

With every search that people do, Bing believes there is a person out there who can help you make a decision. This is why Bing lets you tap into the wisdom of friends and experts in the social sidebar. Starting

“Days of the Dumb Box Coming to an End”

steven

Open-eyed TV consumers must be watching the metamorphosis of their idiot box, as it’s slowly tiptoeing from the humdrum corner of their living room toward the center stage of their home. A veritable smorgasbord of disruptive technologies is leading this

Getty Images to Connect with Social Media Sites

getty

Leading creator and distributor of still imagery, video and multimedia products Getty Images, Inc., announced today, Jan. 14, the launch of The Feed by Getty Images, the use of the Getty Images’ Connect API applied to social media platforms. This

IBM Buys Out Kenexa for $1.3 Billion Only

ibmsb

Tech major IBM (NYSE: IBM) today announced the closing of its acquisition of Kenexa. The move is expected to strengthen IBM initiatives to help its clients embrace social business capabilities while gaining actionable insights from the enormous streams of information

Football Gaming Goes Online with Gillette Football Club

paul

Following the global launch of the Gillette Football Club, Gillette announced Wednesday a gaming partnership with UK-based social entertainment company, We R Interactive. In the global, multi-layered partnership aimed at driving registrations to the Gillette Football Club, We R Interactive’s

How Yelp Plans to Deal with Fake Consumer Reviews

yelp

Today, the unruly social media is replete with frauds of different types and magnitudes – ranging from fake user profiles to ad click frauds to purchased Likes to bought (and meaningless) comments. Realizing the perils of social media for any

What Social Networkers Say About Traffic in India

IBM Social Sentiment Index

Leading tech company IBM (NYSE: IBM) unveiled Thursday a new social sentiment capability based on analytics technologies to help cities around the world measure and understand public opinions on key city issues and services such as public transportation or education.

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